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Puro who

Εlevate Your Hotel with Puro Management Unlimited

 

Tailored strategies and expert insights to help your hotel thrive.

 

At Puro, we don’t just follow trends – we create them. We combine cutting-edge data, expert know-how, and bold creativity to craft bespoke solutions that elevate your hotel’s performance. Our team is your team – fully invested in your success, constantly pushing boundaries to deliver results that exceed expectations.

No two hotels are the same – and neither are our solutions. We understand your unique challenges and personalize our approach to help you achieve your goals and unlock the full potential of your property.

Puro Puro

Federico, the founder of Puro, is a pioneer at heart with a relentless drive to break the mold. With a Master’s in Innovative Hospitality Management from ESADE and Maastricht Hogeschool, Federico brings a rare blend of creativity and financial expertise. His experience spans multiple continents and cultures, giving him a global perspective on the hospitality industry.

 

Before launching Puro, Federico was the Marketing & Sales Director for one of the world’s top hotel management companies. Today, he channels that wealth of knowledge into crafting tailored, innovative strategies that help hoteliers thrive in a competitive world.

 

This is Puro. Let’s disrupt the status quo together.

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  • Team
  • Team
  • Team
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Federico Santos​

Boss of All Things | Founder

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Alianna Zoi

Managing Director

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Asimina Kyriakath

Master Checker

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Areti Toumpeki

Chief Experience Officer | CXO